The “Love Is In The Air” T-shirt is a collaboration between Le Cartel and Montreal-based visual artist PETiTOM (Thomas Bertrand). Known for his minimalist and humorous illustrations, PETiTOM captures Montreal’s cultural duality through an image of a bagel and a baguette holding hands—an affectionate nod to the bond between Quebecers and their French cousins. Originally created in partnership with the Montreal organization Sidalys to raise AIDS awareness, this re-edition celebrates art, love, and solidarity. 

• 100% cotton  
• Made in Montreal, QC, Canada  
• Originally launched to support Sidalys, an organization raising AIDS awareness  
  Unisex straight fit  
• Screen printed in Montreal  
• Woven label "Signature" Le Cartel

Design by PETiTOM – Montreal-based multidisciplinary artist known for his minimalist humor and expressive illustration style