A Montreal icon reborn. The Le Cartel Barbu Crewneck pays tribute to the mysterious figure who became a symbol of the city’s creative soul — “Le Barbu.” Designed in collaboration with Brussels-born artist Adrien Montier, this limited-edition piece captures the warmth, humor, and humanity that define Montreal’s street culture. Crafted in a unisex relaxed fit and screen printed in Montreal, it blends comfort, artistry, and urban storytelling into one timeless design.

• 90% cotton / 10% polyester blend for durability and comfort  
• Original design by Brussels-born artist Adrien Montier  
• Unisex relaxed fit for versatile wear  
• Screen printed in Montreal  
• Signature Le Cartel neck tag  
• Limited edition collaboration  
• Inspired by Montreal’s street art and culture